How can you point and mobilize more people to your website? There are a host of new (and well developed) on-line tools that can help you grow your communities in new and inventive ways. We’ll look at Flickr (photosharing), Twitter (micro-blogging) and Jing (screencasting)—easy to use tools that quickly link your pictures, video, blog posts and presentations to your web site and the people you want to motivate.